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Content Standards Policy
Content Standards Policy

An easy-to-read guide on types of content you can and can't upload to Wistia

Caroline F avatar
Written by Caroline F
Updated over a week ago

Why this Policy Exists

Wistia’s mission is to harness the power of video to help make business more human ✌. And because businesses rely on Wistia for creating and sharing videos, we’d like to clarify some ground rules. To ensure that the domain remains available for all viewers, we prohibit content that corporations would commonly block on their own networks. Beyond that, we try to be conscientious about the kinds of content we help release into the wild; it affects the video-friendly world we’re working hard to create.

This policy is intended to provide clarity and context around the types of content prohibited on Wistia. If you violate this policy (or our Terms of Service), your account may be suspended or terminated. We also believe that context is important. That’s why we try to avoid removing content that is educational, scientific, or artistic in nature.

If you have any doubts or concerns about the classification of your videos, please email [email protected] with your questions. Our team will give you an honest assessment of the material and whether or not it should live on Wistia.


This policy exists in addition to the Prohibited Uses clause (2.5) of the Wistia Terms.

Content Prohibited in Wistia

Don’t upload content that … 

🚫 is copyrighted by a third-party.

🚫 violates any law or regulation.

🚫 contains or depicts nudity, is sexually explicit, or advertises erotic services. This includes pornographic content and content that promotes escort services, erotic massage, fetish fulfillment, or strip clubs.

🚫 promotes seduction coaching or pickup artist (PUA) techniques.

🚫 promotes or depicts violence in a gratuitous and non-fictional manner (including but not limited to; war footage, animal cruelty, self-harm, or gore).

🚫 promotes terrorist organizations, whether or not violence is depicted.

🚫 incites hatred or displays a demeaning attitude toward a group based on age, disability, ethnicity, religion, race, sexual orientation, or gender identity.

🚫 Users & organizations that promote hate or discrimination

While we’re primarily concerned with content uploaded to Wistia, inclusion is a core value of Wistia culture, and we want to foster a respectful and inclusive community of users and customers.

For this reason, our policy on hate and discrimination extends beyond content. We will ban accounts connected with a mission or history of action that is hateful, harassing, demeaning, or discriminatory, particularly when this activity targets others based on a generalized category of identity: age, disability, ethnicity, religion, race, sexual orientation, or gender.

Unsure what this means or how it may affect you? Feel free to send us an email and we can discuss in further detail: [email protected]

Content Approved in Wistia

Do upload content that … 

✅ is your own and is original!

✅ abides by all laws and regulations

✅ is suitable for most, if not all, audiences

✅ highlights adorable dogs, cats, or other pet-like creatures. Lookin’ at you, Lenny

✅ promotes helpful services or products

✅ thoughtfully showcases your company culture

How to Report Content Violations

We have two dedicated channels for reporting a possible violation or abuse of our Content Standards policy, Terms of Agreement, or an instance of copyright infringement:

  • [email protected] for content that may be in violation of the above policy, or against the Prohibited Use clause (2.5) of the Wistia Terms.

  • [email protected] if you are a copyright holder and wish to register a copyright infringement/DMCA complaint regarding someone else hosting for which you own the rights.

Our team actively monitors these inboxes and will aim to evaluate and respond to each claim within 2 weeks of receipt. Each case will be considered in context, using the above guidelines to determine whether or not the content should be removed.

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