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Appearance & brand
Appearance & brand

Change the player color, and control branding with Appearance & Brand.

Caroline F avatar
Written by Caroline F
Updated over a week ago

Get your media looking sharp! Perfectly tailor your media’s visual style in the Appearance & brand tab.

The Customize panel should be your first stop when making a Wistia media your own. Changing the appearance of your media and making some decisions about the look of the Wistia media page is super easy thanks to the Appearance & brand tab.

To get to the Appearance & brand tab, you’ll want to navigate to the media you’d like to customize. From there, select “Customize,” then “Appearance & brand.”

Appearance & brand

In the Appearance & brand tab, you can update the player color, add and remove branding, and round the corners of the player.

First, the player color should reflect your branding to encourage more consistency in your viewers' experience.

Next, you can round the corners of the player to further align with your branding or, just because!

You can switch on or off the Wistia branding and, optionally, your own custom branding.

Changing the Player Color

Updating the player color is the simplest way to make the Wistia player your own. From the Appearance & brand tab in the Customize panel, just select the color you’d like from the color picker. You can also input a hexadecimal color to get your branding perfectly on point.👌

Tip

Did you know that changing the default player color increases your media’s play rate? What an easy win! 🎯 Read all about picking the right player color for your media over on the blog.

You also have the option to limit the spectrum of player colors that you can choose from. This gives you color options that are accessible and high visibility, therefore improving the viewing experience for those with visual and/or color impairment.

To update the player color for multiple players at a time, please see Bulk Player Color Updates.

If you’d like to set an account-wide player color, you can do that as the Account Owner in your account settings. Check out the account settings page for a quick walk-through.

Player Branding

Custom player branding

Custom branding allows you to personalize your media with a default custom logo.

Check off Custom Player Branding to add or replace your logo. Once it's on the player, you can decide whether you’d like the logo to display in the top left, top right, bottom left, or bottom right. You can also choose the size of your logo, and add a link to a webpage.

Note

Audio files do not support Player Branding.

Wistia logo

The Wistia logo appears as a small banner on the player directly after the fullscreen button. This control cannot be turned off on Free accounts.

Tip

Upgraded your account, but still see the Wistia logo? Media uploaded and customized before you upgrade your account will keep their same customizations, but you can always head into the Customize panel to turn this option off.

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