On your event overview page, click "Customize" to access customization options for your live event. Within this menu, you can customize your event’s branding, registration page, registration form, event room, and event reminder emails.

Apply your custom branding to your event by uploading a logo and adjusting background colors and fonts. Changes made on this page will be applied to all aspects of your event, but you can fine-tune other settings in other tabs.

You can also see a preview of how your settings will look on primary and secondary buttons for your live event.

Viewers will be directed to the registration page after opening your event invitation. Customization options for this page include custom buttons, event descriptions and graphics, and speaker photos and descriptions. You can also customize the registration form's placement and choose a hero image or video. If the registration page is currently turned off, you can also turn it on from this page.

The default hero image is the image uploaded on the event's Overview page. If you'd like to override this with a different image or use a video we've got you covered!

In the Hero section you can select a hero type, either a video or an image. If you select video you'll be able to pull in any video from your Wistia account. If you select image you can upload your own image or select a free, high quality stock image from Unsplash.

Here you can customize the placement of the event's registration form and title, date, and time. Each can be overlayed over your hero image or nested below it.

Each registration page contains a registration form with fields to collect information from your event registrants.

Within the Registration form tab, you can add or remove registration fields, add a custom disclaimer message, customize the title and event information that is shown, and edit the form’s appearance. Registration forms may also be embedded on a separate landing page using the "Embed" option.

Connect your primary integration with your registration form for your live event to send registrants to a selected list. This can be with an email integration (i.e. Mailchimp, ActiveCampaign, Klaviyo) or a marketing automation integration (Marketo, Pardot, or HubSpot).

Your integration's capabilities will determine what fields you're allowed to add to your registration form.

For example, you can only ask for first and last name, and email with MailChimp. Other options will be grayed out.

With other integrations, you may be able to ask for more information and/or add custom fields.

When using a Wistia registration form, head to the Registration form tab within Customize and select “Add custom field.”
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Text fields will display for Title (your custom field), and Placeholder (an opportunity to provide helper text to guide registrants in answering the prompt).

You can require registrants to put an answer in the field with the “Required” toggle. The field can be deleted using the trash can icon.

Registrant information, along with their responses to the custom fields, are displayed in the table and within the Export found on the Registrants page.

When using a Wistia registration form with a Marketing Automation platform set up as the primary integration, you can sync registrant information and responses to custom fields with a list of your choice.

Select "Add custom field" to get started.

Before you get started, you'll want to connect the integration to your Wistia registration form.

Once a HubSpot static list is selected, specify which HubSpot property to send the field responses using the "Send to HubSpot property" dropdown menu within the Registration form tab.

Completed registrations are sent to HubSpot via the chosen static list and custom field responses are available on the designated property for the registrant.

If you'd like to use a HubSpot form for your registration, you can learn about setting it up here.
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When a Marketo list is selected, you can choose which Marketo field to send the field responses using the "Send to Marketo field" dropdown menu.

Registrations are sent to Marketo through the selected list, with custom field responses accessible via the designated field for each registrant.

Learn how to set up a Marketo form for your registration here.

With a Pardot list selected, you can choose which Pardot field to send the field responses using the "Send to Pardot field" dropdown menu.
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Registrations are sent to Pardot through the chosen list, with custom field responses accessible via the designated field for each registrant.

If you'd like to set up a Pardot for your registration instead, check out this page to learn how.

Upon joining your live event, registrants will enter the event room where your webinar will take place. Any color or font customizations you make on the Brand page will be visible to both the host and panelists as well as the audience.

You can choose dark or light mode, customize the logo, and add a custom button. Within the "Sidebar" section, you can choose the background color, and enable or disable the audience chat, Q&A section, and polls from the "Audience engagement" tab.

Inside the "Main content" section you can choose to show the attendee count, set a stage background image or color, or select a webcam virtual background. You can also set up a redirect URL, which will send your audience to the URL you specify when your event ends.

From the "Emails" tab, you can configure a custom confirmation email, schedule reminder emails, and create a follow-up email to be sent after your event ends. To further connect with your audience, you can add your social media profiles to your emails as well.

You can learn all about setting up confirmation and reminder emails here.

Need help or have feedback? Reach out to [email protected] and we’ll be happy to help.